1960Bet set to roll out Cash Out system

image One of Nigeria’s leading  high street bookmaker, 1960Bet, is set to launch Cash Out (Full and Partial) a game-changing innovation that is set to revolutionize sports betting in Nigeria, a statement by the company has said.

Public communications officer of 1960Bet, Jimmy Carto, explains that Cash Out is a crucial product that the modern day bettor expects to have access to as it puts the decision-making power firmly in the hands of the punters, giving the power to the punter/s to settle their bets before the games are ended. What this means is that if their bet is going well they can Cash Out and take their profit there and then. If things aren’t quite going according to their plan they can equally Cash Out and limit their losses.

“These Cash Out offers (Full and Partial) will be available for all Sports and betting options types. Singles and accumulator betsare also eligible for Cash Out and it will be available online, on mobiles and customers can still Cash Out in-shop. Cash Out offers cut across Pre Game and Live Games, with no qualifying odds conditions attached. It is pertinent to note that Cash Out has become a must-have feature, especially on mobile which is increasingly being used by sports bettors for live betting while watching live sports.

“The introduction of Partial Cash Out which provides punters with the option to cash out a proportion of the bet makes it more interesting for punters as the remaining amount runs on to the rest of the bet. Partial Cash Out lets bettors collect some of their winnings, but leaves a bit of their stake on – so bettors can lock-in a profit, whatever the outcome.

“To make it clearer! Let’s assume that a punter makes a five-team accumulator bet of N500 for the weekend’s football matches. I have selected two Premier League games on Saturday, two La Liga games on Sunday and one Bundesliga game on Monday night. If all five selections win, I stand to win N50,000.

“Now let’s assume for argument’s sake that the first two selections on the Saturday are successful, another two bets on Sunday also come in and the punter is now just left with his Monday night selection.

“Let’s then further assume that the team the punter backed takes an early 1-0 lead in the game, however just a few minutes later, they concede a penalty, have their goalkeeper sent off as a result and the opposition team converts the penalty to draw the game level at 1-1.

“With the game poised all square, he is now at a significant disadvantage. Now would be a great time for the punter to consider cashing out his bet. By doing this, he will be giving himself a return on the bet, whereas if he leaves the bet to run to a natural conclusion, the odds are that his Monday night selection might lose and he will be left with nothing.”
This development, one of a kind in Nigeria is expected to put 1960Bet up with the likes of William Hill and Betfair, global leaders in the gaming industry as Cash Out offers the world over are seen as very sophisticated tools for bettor acquisition and engagement.

Recall that 1960Bet just recently upgraded their platform (Online Shop) and have been making bold statements as promised about deploying their 3 Unique P’s (Price Promise, Payment Promise and Promotions) and given the avalanche of innovative products the company has been churning out since start of the European football season, it can safely be said that 1960Bet agents and customers would love to associate with the King of the Street more than ever before.

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Fred Edoreh - Publisher

Born July 13, 1965, Fred Edoreh hails from Umeh, Isoko South, Delta State. He attended St. John Primary School, Iselegu, Mater Dei Collage Ashaka, St. Patrick’s Grammar School, Asaba for HSC and graduated in English and Literary Studies at Bendel State University, Ekpoma.
He went into journalism in 1990 with Newbreed Magazine and later crossed over to television production with Ultimate Sports and Soccerworld on the Nigeria Televsion Authority.
He subsequently moved to pioneer Internet publishing in Nigeria with Nigeriasports.com and was later employed at Silverbird Television from where he moved as Editor of Weekend Sports at Naational Mirror Newspapers.
He currently publishes the online sports website www.sportstalkafrica.com besides and also runs a sports marketing outfit, Westcoast Works and Projects, managing and marketing live radio broadcast of the Nigeria Professional Football League.

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